Your help is needed!

If you are one of the members of this site that have an online shop you may have thought about or considered it and even if you haven't or don't trade online most of us will have bought something or other at some time.

Your opinion is wanted and valuable
Apart from the unstated objective of getting visitors to buy your product or service there are factors that influence the process and contribute to the successful completion or otherwise of the task. Some of these are (not an exhaustive list):-

Pre-checkout
> ease to find products
> clear descriptions
> easy to choose options
> obvious [Add to Cart] button
> clearly stated delivery costs
Post checkout
> forced account setup
> too much information required
> too many steps in checkout

Pre-checkout processing
Once a potential customer has added their choice of product what happens next? Where do you send them or where do you end up being sent?

Does it annoy you where you end up?

Where would YOU like to go?
That's the question that needs an answer! Here is a link to Get Elastic blog post Continue Shopping Means What? that provides a discussion of options and outcomes.

As FalkirkBusiness doesn't have a Polls* facility at present I have setup a small poll, which won't take you long to complete (1 click from a choice of 6), here. The poll is in the right-hand column.

Thanks for your input!
Rob Willox
WebMedia | Analytics | Optimisation | Conversion

PS There are poll apps available for Ning. If you think they may be a useful addition let Admin know.